Experience a Radically Better Ride – the NEW North Shore Padded Bike Chamois

You’ve experienced Radically Better Underwear. Now experience a Radically Better Ride. 

As devoted mountain bikers and trail cyclists, the team behind the BN3TH men’s underwear brand wanted something to make their rides as comfortable as their day-to-day gear.   

“This thing is incredible. I can pedal for days and it doesn’t feel like there’s any wear or tear down south…If you know what I mean.” – Geoff Gulevich, Pro Mountain Biker and BN3TH Entourage Member. 

A first of its kind, the new North Shore Chamois, featuring BN3TH's patent-pending Sea-to-Sky (STS) Pad™ combined with their  supportive MyPakage Pouch Technology, create a new world of comfort designed for the ultimate ride. Plus, the use of permanent silver anti-odor iconic+™ technology kills stink before it starts, making the ride up as much fun as the ride down.



“This has been a passion project for a few years nowOur whole team got involved on this one, from office staff to our pro riderswe wanted everyone to have a voice in creating this amazing game-changing product and are truly excited to get this on everyoneThe ride up is now as fun as the ride down! Radically Better Underwear is our business, so we put the two together and have made the most comfortable, supportive, and stylish chamois, ever!”  Dez Price – Co-Founder/Creative Director. 

The BNTH North Shore Chamois will retail for US $65 and CAD $85  will be launched on September 3rd on BN3TH.com and at specialty stores across the US and Canada. 


Make your bike ride Radically Better



Introducing the North Short Cycling Bike Liner Padded Chamois

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